Search Engine Optimisation | How Important Is It?

Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "natural" or un-paid search results.

Worried About Duplicate Website Content Penalties?

Having duplicate content on your Magento2 website is something that any internet marketing professional will tell you is a big no no. Not just due to the fact it will hurt your rankings in Google's search index, but also because your visitors don't want to see repeated content either. In this blog post we have embedded a youtube clip direct from Matt Cutt's, who is the head of webSpam on Google's search engine.